Designing a premium space is not just about selecting expensive materials; it’s about working with concept, atmosphere, and emotion. In the Berg car showroom, the designer went beyond conventional solutions, creating a true art object based on the idea of infinity and the transition between day and night. Here, the dark ceiling seamlessly flows into the white floor, symbolizing Yin and Yang—a harmonious unity of contrasts.

Light as the Heart of the Composition
One of the key elements of the interior is the lighting design. A carefully structured illumination system not only accentuates the geometry of the space but also makes the showroom visible from the street, capturing attention from the very first glance. Linear light fixtures act as invisible guides, structuring the interior and interacting with the golden 3D panels from Deco Line, enhancing their relief. In the evening, the interior comes to life through a well-thought-out lighting scheme: the golden panels reflect the light, creating a glowing effect that brings an undeniably luxurious ambiance.

3D Panels D-01: The Visual Center of the Showroom
A defining feature of the showroom's design is the 3D panels D-01 from Deco Line, artistically coated with golden liquid metal. These panels are more than just a decorative element; they play a crucial role in shaping the showroom’s visual identity. Their geometric relief reacts to light, creating intricate reflections and depth, while the golden hue adds vibrancy, making the panels the focal point of the space.

Moreover, the panels serve as the perfect backdrop for photoshoots, elevating both the showroom’s atmosphere and the presentation of the cars. Their grand and premium aesthetic enhances the elegance of the displayed models, creating an unmistakable WOW factor. In the evening, as the lighting shifts, the golden panels glow warmly, infusing the space with an aura of exclusivity and refinement.

A Symphony of Design Elements
To reinforce the showroom’s concept, the reception area was designed in the same tone as the panels, while the lighting fixtures echo their three-dimensional geometry, ensuring a cohesive visual language. Every detail in this space contributes to a holistic perception, making the interior not just a backdrop but an integral part of the overall experience.

This project is a prime example of how the right combination of lighting, textures, and conceptual thinking can create an interior that does more than just complement the cars—it transforms them into part of an artistic composition.